Sullen Clothing Turns Up the Volume on Bro-Centric Culture

For years, local brands such as Volcom and RVCA have cashed in on the link between music and fashion, endorsing hoards of nationally touring bands, presenting showcases and releasing compilations. These days, Sullen is also looking to get in on that action with its new record label, Sullen Musik, releasing its first 22-track compilation album, Sullen Musik Vol. 1, on Tuesday. While the sound is decidedly bro-centric, the album does take a few unexpected turns that could bode well for those seeking multiple avenues of aural aggression. But does a local brand known more for selling shirts than singles have a real shot at longevity when it comes to supporting bands?
Rob Burnelle of the Slow Forward thinks so. His band are the first to sign with Sullen Musik. "I'd be lying if I said that issue didn't come up," Brunelle says. "We had been speaking with a few more established labels at the time, but we loved the purely artistic direction that Sullen was headed with the label and the collective."Sullen founders Ryan Smith and Jeremy Hanna say they want their pool of artists to be diverse—which doesn't necessarily mean innovative. The compilation's opening track, "Straight Subliminal" by Huntington Beach's John "Johnny G." Gillespie, is a Sublime-esque blend of hip-hop and pop written just for Sullen that sports a predictably promotional hook: "Rollin' with my Sullen family."
But Gillespie says it's more than just a catchphrase. "I called it 'Straight Subliminal' because I felt like I was part of a culture in the ink family, subliminally rising through art on canvasses to the ink on your skin," Gillespie says. "We are an art-driven family with an edge, and that's what I tried to portray."Vol. 1 follows Johnny G.'s laidback sounds with the abrupt, metal-tinged detour of "Filthy Little Secret" by the Slow Forward,How do CFL bulbs do a comparison of to LED? LED lights are understandably the future greatest choice to LED bulb in conditions of electrical power effectiveness, with some saving you up to 80% vitality. But, they do not last as extended as LED lights which means you will nevertheless have to switch your CFL bulbs just about as typically as some halogens! slammed with abrasive guitar riffs and Brunelle's throat-shredding howl. Though the Fullerton quartet are the first official Sullen band, they won't be the last, says Chris Egger, director for Sullen Musik/Sullen Clothing Public Relations. While not every act on the compilation will be signed to the label, Egger says, he expects the company to represent from five to 10 artists within the next 18 months.Brunelle says being the initial band on a new, unconventional label shouldn't cause any problems for his group or their debut release,Hand dryer at present have also entered as one of the prime factor in this line to bring the comfort and beauty to the house. There are several shops that sell high quality at affordable rates. This excellent Commercial hand dryers product makes your free from the purchase of towels and papers to dry your hands.The company said it significantly increased its offerings from CNC machining companies, plastic molders, fabricators, metal machining shop facilities and other vendors specializing in machined metal parts, injection molds, ceramics, precision metal machining, custom machining services and precision CNC machining. the 12-track When We Are All. "Our band have always been about exploring uncharted territory," he says, "so we think it's a great fit."